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15th January, 2019

Mole Valley Farmers has signed up to be headline sponsor of The Dairy Show at The Bath and West Showground, Shepton Mallet, for the next three years.

The Dairy Show has been running for over 35 years and is recognised as the UK’s largest dairy show, with 14,000 square meters of trade stand space and over 6,000 visitors to the event annually.

Julie Edwards, head of agricultural marketing and communications for Mole Valley Farmers, says the farmer owned business is delighted to be aligning itself with the event.

“It’s a very progressive show and very well supported by forward thinking dairy farmers and suppliers. Year-on-year, it builds on its reputation,” she says. “Events like The Dairy Show provide farmers with inspiration and access to the latest information to drive their businesses forward, help maximise animal welfare and produce quality, healthy food – something which has never been more important as Brexit approaches.”

Helping farmers to maximise the health and productivity of their dairy herds also fits well with Mole Valley Farmers’ Lifetime Dairy initiative.

The show is also located in the heartland of the Mole Valley Farmers business and is well located for dairy farmers in the south west to take advantage of.

The 2019 event takes place on Wednesday 2 October, under the theme of “buildings and welfare for cattle.” A host of renowned dairy specialist speakers are due to attend the show, which also hosts The National Jersey Cattle Show and The National Guernsey Cattle Show.

The Bath and West Showground’s head of shows, Alan Lyons adds: “We are delighted to strengthen the relationship with Mole Valley Farmers. To be in partnership with them for The Dairy Show further confirms the position of the show as one of the largest dairy shows in the UK. We look forward to welcoming Mole Valley farmers and their members to The Dairy Show on the 2 October.”

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